Monday, January 16, 2006

No Logo

The tension between the photo editor and the features editor here on the sixth floor of the Holla offices occasionally threatens to bring the whole enterprise crashing down. The photo department wants the staff writers to add sentences solely to link to favorite photos, to which the features editor points out that the text is bloated and filled with run-on sentences as it is. Rather than add a paragraph about gas stations in the previous post, the senior editor decided to add this tack-on entry.

The photo department thinks this is the best picture the staff photographer took in Nicaragua. Its masterful composition and evocative lighting aside, the subject matter is kind of mundane at first, until you realize that there is absolutely no advertising anywhere at this gas station. Or at least, that's what the photo editor claims. Maybe the petroleum-industry chemical engineers in the crowd are looking at which model of petrol-delivery technology they use on remote Nicaraguan islands.

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